NEW YORK, March 4, 2021 (Newswire.com) - The business landscape is as competitive as it has ever been as more and more companies are going above and beyond to chase down new leads and earn new customers. Other companies are turning their attention inwards, focusing their efforts on putting out the very best product or service to set themselves apart from their competitors. On Newswire's Guided Tour, expert customer support, technology, and a go-to-market (GTM) strategy combine, allowing companies to prioritize innovation and product development instead of spending precious time chasing down media contacts and marketing opportunities.
"The product or service has to be solid, and that's difficult enough on top of being able to sell and market it effectively, " says Charlie Terenzio, VP of Earned Media Advantage Business at Newswire. "That's what it takes companies to differentiate themselves in today's business landscape where consumers have unlimited access to information. No matter the industry, there'll be no shortage of competition, so products need to be great and constantly improving."
During The Wall Street Journal's CEO Council annual summit, Elon Musk, billionaire executive and CEO of companies including Tesla, Starlink and SpaceX, shared his insights on what has been at the core of each of his businesses — innovation. "Quit spending so much time in meetings," according to Musk. "Spend less time on finance, spend less time in conference rooms, less time on PowerPoint and more time just trying to make your product as amazing as possible."
Newswire's Guided Tour provides companies with an extension of their team to develop and spearhead media and marketing initiatives. A personalized go-to-market (GTM) strategy identifies strengths, challenges, and opportunities from a media and marketing lens to help customers grow their brand, get noticed by industry media professionals, and acquire valuable earned media opportunities.
With over a decade of PR and marketing experience as a leader in press release distribution, Newswire is the ideal partner to provide the support that allows businesses to focus on innovating and the continued improvement of their products and services. Data, analytics, and hands-on support ensure that objectives are being met and clients are satisfied with their campaign performance.
Learn more about how Newswire leverages its best-in-class science, process and technology to help customers distribute the right message to the right audience at the right time by visiting Newswire.com.
Newswire delivers press releases and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.
To learn more about how Newswire can help you, visit http://www.newswire.com.
VP of Earned Media Advantage Business