NEW YORK, July 13, 2022 (Newswire.com) - Every day, business leaders are faced with new challenges as they navigate the ever-changing landscape of their respective industry.
And, with many viable media and marketing communications resources to lean on, choosing the right one is a big decision.
An often overlooked yet valuable marketing vehicle that helps companies turn their owned media into earned media is press release distribution.
Newswire's MAP provides brands with customizable plans that fit their needs to deliver positive results that move the needle for their business.
To achieve these outcomes, Newswire blends its robust SaaS platform, enriched distribution network and the expertise of its team which has generated hundreds of media mentions in publications such as Bloomberg, Business Insider, Cheddar, CNET, Forbes, People, TechCrunch, Yahoo! and more all for a fraction of the cost of working with traditional agencies.
Not to mention, as a result of strategic and consistent press release distribution campaigns and these earned media mentions, Newswire has helped generate tens of thousands of leads for its clients in a variety of industries.
"For small and mid-sized companies, standing out in a crowded marketplace can feel like an uphill battle, but with strategic press release distribution, brands can secure their piece of market share and make a name for themselves in their industries," said Kyle Metcalf, President at Newswire.
In its How to Maximize Press Release Distribution Efforts Smart Start, Newswire provides a comprehensive overview of this program and touches on topics including:
- What's the MAP?
- Benefits of the MAP
- How the MAP is disrupting traditional press release distribution
"When customers join the MAP, they gain the competitive edge required to compete for awareness and market share which in turn accelerates sales," added Metcalf.
To learn more about how Newswire's integrated solutions are helping small and midsize businesses earn media mentions, grow their audience, expand their reach, and implement an effective go-to-market strategy, visit Newswire.com today.
Newswire is a media technology company that provides software delivered as a service to power press release distribution, media databases, media distribution networks, media monitoring, analytics, newsrooms, and earned media to generate brand awareness, increase online visibility, secure marketing inquiries and increase sales for customers worldwide.
Newswire combines best in class science, process and technology to provide its customers the ability to deliver the right message to the right audience at the right time to maximize their returns on media and marketing communications spend.
To learn more about press release distribution or the Media Advantage Plan, visit Newswire.com or check out why our customers have named us #1 for Customer Satisfaction in our industry for four years in a row.
CMO and SVP of Media and Marketing Communications